The concept of gender is a social construct designed to categorize and label people with preconceived jargon about how they should act in society. According to Candace West and Don Zimmerman, gender is "the activity of managing situated conduct in light of normative conceptions of attitudes and activities appropriate for one's sex category" (p. 271). Gender dictates what is "normal" for individuals based on sex category, and collectively, these instruments are used to manage and control people. Membership and acceptance into society are contingent on how successful one is in "doing gender." According to West and Zimmerman, "doing gender involves a complex of socially guided perceptual, interactional, and micropolitical activities that cast particular pursuits as expressions of masculine and feminine natures" (page 271). Doing gender is an unavoidable requirement and, because of our need to account for our actions, all our interactions end up as either masculine or feminine. The notion of accountability refers to how actions might look and how they are characterized in society, and strongly links with the social construction of gender in that individual actions are really done for public scrutiny. Accountability encompasses the regular behavior of full disclosure whereby people share details of their lives in a way that their gender concepts are unquestioned. Accountability helps individuals retain their membership and acceptance because it shows that their actions are in line with the "normative conceptions of attitudes and activities appropriate for one's sex category. For instance, the imbecilic disclaimer of "NO HOMO  by seemingly "heterosexual" males who engage in what is deemed "gay behavior depicts accountability by masculine males engaging in the "normative masculine behavior of aggression and idiocy." This need to clarify that a homoerotic action is indeed "not homo  depicts the extent to which "doing gender"