Pop culture is what we see, hear, speak, and are otherwise exposed to on a daily basis. The infomercials we see late on television, the billboards we see on the side of the road, the junk mail we receive, the links on the web pages we visit, and the radio commercials we hear all tie together to form this idea of American pop culture. These, plus many other aspects, form our minds and teach us how to be culturally smart, furthermore, to understand and know pop culture. For example, if someone were to say "I'm loving It" McDonalds would be directly thought of. McDonalds uses the most powerful ads to attract the customers! Children. They are showing that it is a credible and safe place that kids love to come to. There is a song that I came across while I am surfing the net, it repeats itself quite often, "McDonald's is a happy place..." and the tune of the song is catchy and will stick in your head. As a soon as this commercial starts you get a sense of happiness, the song is also goes like that "McDonalds is our kind of place is such a happy place..." the beat of the music makes you stay concentrated on what the message is truly about, however this commercial tries to emphasize the fact that going to McDonald's is fun, is a nice place where everyone in the family can be happy, because going to McDonalds makes me think that McDonald's is really that fun and amazing, also makes me think that it's really incredible in a sense. In addition to that, the commercial also shows the delicious food, and fervently entices to eat. The emotions being presented are friendly setting of the restaurant, and the delicious food. I wouldn't say there is any direct emotions, but just the overall appearance and character of McDonald's in more of general aspect. Their quality and cleanliness can also correspond to passion; you wouldn't be able to provide a clean and healthy restaurant without having a sort of passion into making the food edible and enjoyable