Marilyn Monroe once had said "I don't mind living in a man's world, as long as I can be a woman in it.  But I don't think she would take in to mind that in a man's world she objectified as an object and not as a person. In a man's video game world Marilyn would not only be seen as this damsel in distress and needing to be rescued but she'd also have on a ridiculous outfit the shows off her oversized breast and unrealistic body type. Although the video game industry is continuing to develops new ways to play games and be more involved with the games themselves. The gaming industry continues to stereotype women in a negative way by dehumanizing and objectify women in multiple ways under the male gaze. Even with the more powerful lead characters that are slowly breaking the mold that was once set upon female video game characters while under the male gaze, there is still a negative setback. This essay will touch base on what the male gaze is and how it does a poor representation and portrayal of women in video games. And what effects it has on the gamers themselves and also how the male based industry feels about the fandom that they have created. Lauren Mulvey had developed the feminist theory that involves the topic of the male gaze. The male gaze according to this theory happens when the audience or the viewer is put into the point of view of a straight male. According to Marilyn, "The body is meant to be seen, not all covered up.  And while under the male gaze the female is glamorized to further lure the attraction of the male that is looking at them. This glamorization can be from having more makeup, the way the light hits the female character, all the way down to the costumes and outfits that the female wears. The male gaze is used to show how the male character views his female counterpart. If the female under the male gaze is seen as a passive character then she is considered a distraction, just there to get the attention of the male character and nothing less. But if she is seen as an active character then by default she is seen as a threat or a femme fatal. Similar to movie in how the camera frames shots from the male point of view and shows female for certain angles. In video games the male gaze is everywhere, regardless of the genre of the game. The male gaze or has Harris O'Malley calls it, the "fandom," takes the concept of that the audience is male and thus creates characters in the game to satisfy what a male player would want to see, to satisfy the male gaze's fantasy. So as a result the female characters are designed to look desirable with next to no clothing, unrealistic body proportions, and triple D breast size. Oh, and let's not forget the jiggle patch that every game developer attaches to the female characters breast, so that with the slightest movement of the female character her breast jiggle. In the gaming industry the male gaze is taken to another level because not only are the female characters in the games objectified to nothing more than sex objects. Also, under the male gaze the idea of a strong women character, her body will still be seen as a sexualized object. A perfect example of a women game character being objectified as nothing more than a sex object is pointed out in Harris O'Malley article. O'Malley nicely put it "If a girl wants to see herself represented in video games, she better get used to the idea of being the prize at the bottom of the cereal box (O'Ma