According to Webster’s Ninth New Collegiate Dictionary, a euphemism is “the substitution of an agreeable or inoffensive expression for one that may offend or suggest something unpleasant." On the other hand, there is a particular kind of Euphemism that involves using language in perverse way to conceal thought. This is called "doublespeak." Even the term Doublespeak itself is euphemism for its orthophemism term deception that I shall discuss later. The aim of this paper is to shed light on euphemism in two different senses: sweet talking and deception. Each culture has its own values, habits, customs and taboos. As mentioned earlier, euphemism, henceforward referred to as sweet talking , is used to be polite in impolite situations or to maintain one’s face .Face “means the public self-image of a person .It refers to the emotional and social sense of self that everyone has and expects everyone else to recognize”(Yule 1996:60).Maintaining one’s face is common between the speaker and , at the same time, the hearer. While we are in an interaction, we are expected not to be offensive or be offended by others. This mainly depends on the level of formality and social status between individuals. When someone uses sweet talking,(S)he tries to maintain her/his face and the others’ as well .For example , most people usually refer to toilet as rest room, powder room, loo or bathroom.It is important to the speaker to be politer and not to opffend the hearer .Imagine someone at a formal meeting with his/her employer saying “Excuse me ! I have to go to the shithouse”.She will be regarded as impolite and offensive to the hearer as she did not maintain both faces Sweet talking is also used to refer to disabled people in a suitable way in order not to hurt their feelings . In this case sweet talking is not motivated by taboo , but rather not offending others. The disabled are referred to as handicapped ,differently-abled,mentally challenged or people with special needs.In Jordanian Arabic , a cross-eyed person is referred to as a person having a benevolent eye ; a way of replacing an offensive word with a sweet one. Lose y