There are many different ways in which advertisements have influenced us. They have changed our point of view on what clothes we should wear, what accessories we should have and what we should look like! Almost all places we go we are surrounded by advertisements in one way or another. And it’s not just the commercials on television! We can see ads posted on the internet, talked about on the radio and even mailed to us! Each year companies and marketing agencies spend a fortune to get the word out about their service or product. Sure, some advertisements are funny and inspiring but when you portray women as objects and dictate what they should look like it’s sickening and unacceptable. Jean Kilbourne a well known author and the maker of the short film “Killing Us Softly,” argues that “advertisements give women power and image of beauty; they show how society believes women should look like.” Depicting women as objects doesn’t only affect today’s generation, it also impacts girls entering adolescence because by viewing these ads they are being lured into changing themselves or their identity just so they can be accepted by society. Today, almost all businesses have some sort of advertising plan to make the customers buy their product. These advertisers love a gullible audience and serve only one purpose: to capture their attention. If you pick up a fashion magazine from early 2000’s and compare it to the one published today the difference in advertising is quite noticeable. This is because of the trends that are constantly changing and the impact social media has on the younger generation. Kilbourne believes that the images and beauty displayed in advertisements are unfulfilling and short-lived. This is certainly true because the women shown to the consumers are not at all in their real form. The images have been edited to show us what society thinks a perfect woman should look like. These advertisers show us long legg