This assignment is related to the IPO issuing Method. The purpose of this paper is to discuss what type of IPO E-Bay should use to take Skype public. I will review and discuss the advantages and disadvantages of a particular method of IPO. First I will discuss E-Bay and rather traditional and online auctioned based IPO is the best systems for the company. E-Bay was founded by Pierre Omidyar in the year 1995. It was launched as an auction website and presents itself as a leading company in online business in 39 worldwide markets. The company has worldwide operations and deals in various consumer items. The satisfaction of customers is the main motto of the company. It provides a portal where anybody can sell and buy their products. Company has 88 million active customers spread around the world. Nowadays, the company is planning to invest in small business units for the purpose of business expansion. E-Bay sells products worth $1,900 per second, which signifies the worth of the company. A Traditional IPO is a very common method for IPO launching and most of the companies prefer this system for raising capital. In this system, an investment bank is hired by the launching company to underwrite the IPO. Before launching the IPO, company and investment bank collect the data to analyze potentiality of the market. After that, the company decides the price per share and how much share they will potentially offer. Finally, the company and the bank decide a discounted price of share as compared to true value of the share (Lawrence, 2002). After this process, company and investment banks engage in activities to attract potential investors. Investment bank prepares a road show, and with its help, it presents the offering to its large investors. Mainly the bank presents offering to its large institutional investors. The investors commit for buying a particular number of shares. It is not necessary that a company allocates all the applicants. Investment bank gets sales commission on whatever sales it makes (Initial Public Offerings and Online IPO Auctions). An Online Auction Based IPO is a modern system of IPO launching. Through this method, an attempt is made to attract the largest potential investors. In this system, the assistance of investment is taken but the cost of assistance is very low as compared to the traditional method. The investment banks underwrite the IPO. The company decides how much shares to