Introduction To Article Marketing Knockdown The lifeblood of any online business is in being able to generate highly targeted, consistent traffic to your websites, landing pages and squeeze pages. Without traffic, you will struggle to build a customer base, generate revenue or even build an online brand of your own. You've probably tried to generate traffic with a number of different strategies online, and perhaps you found it all too confusing or time consuming. The Article Marketing Knockdown ebook was written so that you are able to follow a step by step action plan, that will help you instantly flood your website with an unlimited amount of highly targeted traffic quickly and easily, regardless of your niche or industry. There are literally hundreds of different ways of driving in targeted traffic to your website, but this is different. I don't waste time covering outdated, costly or confusing strategies and instead, focus on the frontier method of all the FREE traffic generation strategies out there – article marketing. So, without further delay, let's get started! 6 | P a g e www.yourwebsitehere.com Vital Keyword Research The key to most of these traffic methods is proper keyword research. If you don?t take the time to research your keywords carefully, you aren?t going to have a very good chance to get a level of traffic that will help your site make good money. Fortunately, keyword research is a relatively simple process. If you know what you?re doing, you can research plenty of good keywords for your niche in just a few minutes. When it comes to keywords, there are head keywords and what are referred to as “long tail keyword phrases”. Head keyword terms are typically shorter phrases such as “weight loss”, while tail keywords consist of multiple keywords that describe a market or niche, such as “weight loss strategies for seniors”. For the most part, head keywords are always targeted by a greater number of competition as they are a short-form description of a market, and long tail keyword phrases will generate less traffic, but are much easier to dominate within the search engines. Savvy marketers focus on long tail keywords and gauge their exposure by a COLLETIVE count of all traffic generated from multiple long-tail keyword based campaigns. 7 | P a g e www.yourwebsitehere.com You will find it much easier to position yourself in the top search engine results if you primarily focus on injecting long tail keywords into your traffic generation strategies. Consider the fact that it could take you months (and serious cash) to rank for the term “weight loss”, however if you set up a dozen different campaigns targeting relevant, long tail keywords including “weight loss after pregnancy”, “how to lose weight quickly”, or “safe and easy methods of losing weight”, you would generate steady traffic from all campaigns (although lower than a single main keyword), collectively giving you MORE exposure than a competitive keyword that you are consistently struggling to rank for much less maintain your position. You can quickly conduct keyword research for you rniche market just by using free online services, including http://www.KeyCompete.com http://www.WordTracker.com http://www.Compete.com For the most part, I use the Google keyword tool, simply because it?s very fast and easy to use and is absolutely free. The information is also pulled directly from Google?s database providing you with a more accurate overview of specific keywords than many of the other keyword tools found online. Visit Google Keyword Suggestion Tool: 8 | P a g e www.yourwebsitehere.com https://adwords.google.com/select/KeywordToolExternal In order to conduct keyword research, you have to begin by entering in what is referred to as a “seed” keyword, basically a starting point to your keyword research. The seed keyword is a short term describing your market, niche or potential products you are considering promoting. For example, if you were interested in promoting the product “Acne Free In 3 Days”, you could enter the seed keyword as “Acne Free In 3 Days”, or if evaluating the acne market altogether, begin by entering in “acne”. Next, click “Get keyword ideas”. 9 | P a g e www.yourwebsitehere.com On the next page, you will see the results of your search. NOTE: Your results won?t be sorted by traffic, so you need to click “Global Monthly Search Volume” at the top of the results. This will sort the results by traffic volume from highest to lowest. The first column provides you with alternative keyword phrases that you could use within your content as well as with search engine optimization or promoting your product within PPC marketplaces. The second column indicates the level of competition, and in our example above, nearly all of the featured keyword phrases are being heavily targeted